Our Story

Why We Built Cranberry Learn

The world is moving fast on AI. But most executive education has not kept up. Leaders are being asked to make consequential decisions about AI investments, talent, and strategy — often without the frameworks or fluency to do so confidently. Cranberry Learn was founded to close that gap: practical, high-impact AI education designed specifically for the executives who need to lead transformation, not just understand it.

Leadership

Meet the Founders

Combined 30+ years of enterprise leadership, AI deployment, and healthcare transformation.

Joanna Reijgersberg-Siew

CEO & Co-Founder

Singapore Citizen. Former Senior Director, AI & IoT Practice Lead at Avanade (Microsoft/Accenture joint venture) — leading AI transformation across Asia Pacific and Latin America for Fortune 500 clients. Currently also Enterprise Architect at NCS Group (Singtel).

  • INSEAD Executive MBA
  • BEng Electrical Engineering, NUS
  • MSc Computer Science, Linköping University
  • 15 years deploying enterprise AI at scale

Dianne Baunbaek

Executive Director & Co-Founder

European Citizen based in Singapore. Former Diagnostics Lead APAC at Johnson & Johnson. 15 years in healthcare and life sciences leadership transformation across multinational blue-chip organisations.

  • INSEAD Executive MBA
  • PhD Molecular Biology
  • Former J&J Diagnostics Lead, APAC
  • 15 years healthcare leadership transformation
Our Vision

Southeast Asia's Leading Executive AI Education Partner

We empower senior leaders to harness artificial intelligence as a strategic advantage — for their organisations, their people, and the communities they serve.

Our Approach

How We Deliver Programmes That Actually Move the Needle

Inspired by world-class executive education methodology, tailored to the realities of AI leadership.

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Practitioner-Led Content

Every module is built by leaders who have deployed AI inside real organisations — not by academics or generic trainers.

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Executive-Level Delivery

Designed for senior audiences. Strategic, practical, and directly applicable to how leaders make decisions and allocate resources.

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Industry-Specific

Programmes tailored to your sector, your AI maturity level, and your strategic context — not generic one-size-fits-all workshops.

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Peer Learning & Networks

Small cohorts of senior leaders, fostering the kind of candid peer exchange that drives real insight and lasting professional relationships.

Measurable Outcomes

Every programme is tied to clear, actionable outcomes — not just knowledge transfer, but leadership behaviour change and strategic clarity.

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APAC-First Perspective

Grounded in the specific dynamics, regulatory landscape, and cultural context of leading AI transformation across Asia Pacific.

Let's Design Your Programme

Every engagement starts with understanding your leadership context and strategic goals.

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